5 reasons why I like the Specialty Coffee Association’s Coffee Value Assessment — a fresh, human approach to coffee tasting and evaluation.

Learn 5 cupping etiquette mistakes to avoid during coffee tastings. Funny, relatable tips for baristas, roasters, and specialty coffee lovers

Learn 5 cupping etiquette mistakes to avoid during coffee tastings. Funny, relatable tips for baristas, roasters, and specialty coffee lovers

Why start a coffee roasting business during a recession? Discover why 2025 could be the perfect time to launch, with insights on market resilience and low-risk entry strategies.

The IKAWA Pro100x is a groundbreaking sample roaster that incorporates AI-driven first crack detection, offering coffee professionals an advanced level of consistency and control over the roasting process.  Unlike traditional methods that rely on auditory cues...

Roasting coffee doesn’t have to feel overwhelming. Discover why simplicity, efficiency, and focus are the keys to mastering the craft—and growing your coffee business Why Do We Overcomplicate Roasting? Let’s start with a question: why do...

Hi there, and welcome to the  blog section on CoffeeIs.me. I’m so glad you’re here because this is where I get to share my coffee journey—the wins, the lessons, and yes, a few hilarious missteps. Roasting coffee...